SEO Vs PPC – Which is better for lead genration

Seo-vs-PPC

Before SEO vs PPC discussion, lets first find out what they are !  SEO and PPC are two popular digital marketing strategies used for lead generation. SEO or search engine optimization is the process of optimizing your website and content to rank higher in search engine results pages (SERPs) for relevant keywords. PPC or pay-per-click […]

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