what is digital marketing

What Is Digital Marketing?

Imagine you run a local bakery that once thrived on word-of-mouth. Now, you notice fewer new customers walking in. Meanwhile, people around you are scrolling social media and searching on their phones. Picture a hungry customer typing “best bakery near me” into Google, and seeing your competitor’s website and mouth-watering Instagram posts before yours. That […]

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Top 10 Reasons to choose Digital Marketing as a Career

Top 10 Reasons to choose Digital Marketing as a Career

Choosing digital marketing as a career opens up a world of possibilities in online business’s fast-paced and ever-evolving landscape.  For businesses, digital marketing enables targeted outreach to potential customers through channels such as social media, search engines, email, and websites. For job seekers, digital marketing presents some career opportunities across various roles and industries. Whether managing social

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Fundamentals of digital marketing

The Fundamentals of Digital Marketing: Applications and Career Scope

In today’s digital landscape, where technology reigns supreme, businesses are increasingly turning to digital marketing to establish their online presence, engage with customers, and drive growth. Digital marketing encompasses a wide range of strategies and tools designed to leverage the power of the internet and reach a global audience. In this comprehensive article, we will

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